LOST FESTIVAL
2020 Converse Internship. Color Design.
In collaboration with Molly McGinnis, Emerson Lawton, and Brian Sheerin.
As the Color Design intern, I got the opportunity to work on a very collaborative project with other materials, graphics, and project management interns. Through this experience we learned how to bring together color, material, and graphics to bring together an exciting collection of work that revolved around the concept and trend of music festivals.
The phrase “lost festival” was primarily a reference to Gen Z’s love for music festivals and the feeling of loss of such experiences due to the pandemic. Despite these difficult times, we wanted to inject this collection wtih the same joy and excitement you would find at a festival!
The phrase “lost festival” was primarily a reference to Gen Z’s love for music festivals and the feeling of loss of such experiences due to the pandemic. Despite these difficult times, we wanted to inject this collection wtih the same joy and excitement you would find at a festival!